Brand catalog

Sense

Sense logo

Brazilian-designed bicycles supporting riders and the growth of cycling.

Sense is a Brazilian bicycle brand offering mountain, road, gravel, urban, and electric bikes, with a focus on product innovation and investment in local cycling.

Company history

Founded by passionate cyclists seeking to build Brazilian bicycles to a global standard, Sense grew into one of the country's prominent cycling brands and invested in athlete development and the domestic sport. The company develops bikes with an emphasis on modern technology and design, and its group acquired Swift Bicycles in 2018. Sense and Swift now form S2 Indústria da Bicicleta, headquartered in Portugal with a product-development center in South Africa; Sense's Brazilian company is based in Nova Lima, Minas Gerais.

Headquarters
Nova Lima, Minas Gerais, Brazil (Sense Indústria de Bicicletas da Amazônia)
Country
BR

Sense; owner-authorized use.

Verified public catalog

Recently updated Sense products

Exact variants are ordered by their latest catalog update, with a stable tie-breaker. Personal bicycle history remains separate.

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